Technologies from the printing press to the steam engine and the Internet, has always been a great force in overturning the status quo. The difference today is the sheer ubiquity of technology in our lives and the speed of change. In their best seller the Second Machine Age Erik Brynjolfsson and Andrew McAfee of the Massachusetts Institute of Technology dubbed the current era “the second half of the chessboard.” Brynjolfsoson and McAfee give a modern twist to an old story about the power of exponential growth.
For several decades we operated like any other brick and mortar consulting, and marketing firm, with hundreds of employees.
With the evolution of digital technology and the internet we started to advise our Clients about the option of outsourcing various business processes. At the same time we also realized that the same option would also help our business, and give us the first hand experience to better serve our Clients.
Small to mid-size companies provide most of the jobs available, yet they seldom have access to people with the greatest skills. Years of business regulations and social as well as cultural changes are placing small companies with limited financial resources at a disadvantage.